The web is better when it works for everyone

Global Accessibility Awareness Day 2025

Your website's accessible - and that’s worth celebrating. This GAAD, download the social media kit and take pride in making the web work
better for everyone.

Show off your accessible
website in 4 easy steps

  • 01 Download image Download the social media image

    Use the image in a social post to share your commitment to accessibility. Post it on May 15 for GAAD!

  • A photo collage of people and animated characters with disabilities, set against a dark background. The text reads: “My website works for everyone. Does yours?” Below the text are the logos for GAAD and accessiBe.

    Copied
  • The web is better when it works for everyone! This Global Accessibility Awareness Day, we are proud to champion a website that engages with more people and builds stronger trust in our mission. #TheWebIsForEveryone #accessiBe #GAAD2025

    Image Description: In celebration of GAAD, a vibrant collage of people and animated characters with various disabilities. The text reflects that accessibility benefits everyone.

    Copied
  • Share to celebrate your commitment to web accessibility! Remember to tag @accessiBe and add hashtags: #TheWebIsForEveryone #accessiBe #GAAD2025

Global Accessibility Awareness Day

What is GAAD?

Now in its 14th year, GAAD is a day dedicated to sparking conversation, reflection, and learning about digital access and inclusion. It highlights the importance of a more accessible web for over one billion people with disabilities.

Design that is stunning and accessible

Learn about design best practices, accessibility tools you can use, and hear from accessiBe’s VP Design, Haim Azoulay in the live Q&A.

Date: May 27, 12 p.m. EDT

Your ultimate accessibility
resource kit

Thanks for taking the time to make the web better—here’s something even better: free, ready-to-use resources packed with everything you need to lead the way.

Improve your social media game with alt text

Boost your search rankings with accessibility

Find out for free

Frequently asked questions

  • When is GAAD?

    Global Accessibility Awareness Day (GAAD) happens every year on the third Thursday of May. In 2025, GAAD falls on Thursday, May 15.

  • Not at all! While GAAD is officially celebrated on May 15, every day is a good day to support accessibility. Spreading awareness and demonstrating your commitment helps creates a better web for more than 1 billion people with disabilities. So whether it’s GAAD or not, take pride in making the web better for everyone.

  • May 15 will help get the most engagement, morning or early afternoon on is ideal. But there’s no “wrong” time - what matters most is taking part.

  • All of them! LinkedIn Facebook, Instagram and more—wherever you engage with your audience! The GAAD social image work with all of the social channels. You can also add it to your email newsletters, blogs, or even in internal communication channels.

  • Alternative text (alt text) is a brief textual description of an image. Alt text is essential for people using screen readers or braille displays (like people who are blind or have low vision) to understand visual content. Additionally, if an image doesn’t load, the alt text is what gets displayed instead - helping everyone. Pro tip: alt text helps boost SEO and engagement on your website, web apps, digital files, and social media.

  • Great question! Alt text is used to convey the essential content and purpose of an image. The image description goes deeper and provides more detail and context. Both play an important role in making visual content accessible.

  • Absolutely! You can attend or host events led by accessibility advocates, volunteer with the disability-community, write a blog about how your team is advancing accessibility or consume content by other creators. You can also find a full list of existing events on GAAD’s website: https://accessibility.day/events/